My background is in corporate identity and branding. One approach that I try to follow in the work that I do is my strive for subtlety and simplicity. The great Dieter Rams summed this up much better than I can in his phrase “Less, but better”. The catch of course is that this is easier said than done, and it requires you to be more attentive and strategic about what is essential and w... All
My background is in corporate identity and branding. One approach that I try to follow in the work that I do is my strive for subtlety and simplicity. The great Dieter Rams summed this up much better than I can in his phrase “Less, but better”. The catch of course is that this is easier said than done, and it requires you to be more attentive and strategic about what is essential and w... All