Moi Helsinki

News|Fonts in Use|Tuomo Metso 2016-04-28 14:19:04

Photo: Tuomo Metso. License: All Rights Reserved.

It's been some time since I last entered the country at HEL – Helsinki airport. And unfortunately I don't really have time to admire all the new achievements there since I have to catch a train to the east. My schedule is tight.

After the baggage claim I am as usually surrounded by a crowd of meeters awaiting their relatives & friends. Not expecting anyone waiting for me there I want to elegantly and swiftly elbow my way out. But wait a second: There is a friend there, high above all the others. It's the Kafka handwriting fontMister Kgreeting everybody with a loveable "Moi Helsinki" (Hi Helsinki). Instantly my priorities change. It will have to be a later train. I absolutely must check out the first bar in Finland using Mister K as its keynote speaker!

Photo: Tuomo Metso. License: All Rights Reserved.

They give you a really homely welcome here. Besides friendly typefaces and funny illustrations they have a relaxed Scandinavian interior – and the seductive aroma of freshly ground coffee together with that of korvapuusti cinnamon rolls. It doesn't take long that I get the feeling you might not only miss trains but also planes here.

Photo: Tuomo Metso. License: All Rights Reserved.

But who is Mister K's partner telling amusing anecdotes on the beer coasters and not so amusing prices in the menu? It isBelta Bold, a trendy font of handwritten caps by Antipixel from Buenos Aires. Probably nobody would have combined typefaces like this a few years ago. But the times they are a-changin', and there is enough contrast between the two of them to make a good Finnish–Argentinean pair. – And would anyone miss grotesques or antiquas in a place like this anyway?

Source: http://www.finavia.fi.License: All Rights Reserved.

I'm sure to be here more often in future – doing less photographing – and letting more coasters wander into my pockets. With more than 8 € for a beer I guess that's justified – just as the 5-star rating Moi Helsinki got by its visitors.

Photo: Tuomo Metso. License: All Rights Reserved.

A look at the technical side of Moi.

Photo: Tuomo Metso. License: All Rights Reserved.

The menu – gold on cardboard.

Photo: Tuomo Metso. License: All Rights Reserved.

Avian

Avian

Antipixel

Antipixel

Kets

Kets

Justi

Justi