Presenting at Rock That Font founder Shawn O'Keefe. Fortunately the Film programming provided me with several additional options to enjoy the festival.

The SXSW poster for Ted uses the ubiquitous Gotham.

I sat in on two conversations, the first one with Seth MacFarlane. The Family Guy and American Dad creator talked about his film and television work, and his Grammy-nominated jazz standards album Music Is Better Than Words. Seth ended by bringing out Mark Wahlberg, star of his upcoming R-rated comedy Ted, which judging from the two previews that were screened is hilarious.

Luminescent Helvetica on the poster for 4:44 Last Day on Earth.

The second one was with iconic stage and film actor January episode of ScreenFonts. The poster for the just released 4:44 Last Day on Earth will probably make the upcoming instalment. I was happy to find out that besides a wonderful actor he also is a fascinating personality; intelligent, humble and witty.

On the poster for Beauty Is Embarrassing the cross bars on the A's in the skyline sans were raised to match the typical lettering style used by Wayne White in his art.

I even managed to catch some movies. On Saturday night, with nothing to do and nowhere to go, I decided on a whim to attend the world premiere of Beauty Is Embarrassing. Not knowing anything about the film and entering the Vimeo Theatre without any expectations, I was taken on a wondrous trip through the life and work of Wayne White, one of America's most important living artists.

Even though his name didn't immediately ring a bell, I quickly realised I knew Wayne White's art, specifically the gorgeous cover for Lambchop's equally gorgeous album Nixon, their critical and commercial breakthrough from 2000.

The documentary is an irreverent, joyous, touching, life-affirming look into the magical universe of a singular artist. After the screening I had the privilege to briefly talk to the director of the documentary Neil Berkeley and Wayne White himself. I hope to announce some good news about this later on.

On Monday I caught Booster by Matt Ruskin which premiered in the Narrative Competition at SXSW. This gripping examination of the human condition reflects on self-determination versus duty/loyalty towards family and friends. Caspar Newbolt's poster designed for Version Industries in Brooklyn is a gritty textured collage that nicely captures the melancholy and looming spectre of crime sensed throughout the film.

We Are Legion: The Story of the Hacktivists – Trailer from Brian Knappenberger on Vimeo.

Finally I saw WE ARE LEGION: The Story of the Hacktivists on Tuesday. This must-see documentary is an enlightening, gripping and hilarious account of civil disobedience in the digital age. It prominently features Brandon Grotesque by Hannes van Döhren throughout.